The Power of embedded investing

Helping you engage your customers and democratize investing

Brokerage leads to increased engagement
DriveWealth enables our partners to deliver seamless trading experiences in their branded apps. And it works: our partners’ customers trade 9 to 12 times per quarter, on average—3-4 times as frequently as legacy brokerage clients—with each trade offering another opportunity for relationship-building. With more products and touchpoints, consumers are more likely to stay engaged with you—and far less likely to switch to another provider.
Bringing access to emerging investors
DriveWealth is eliminating the traditional barriers to investing and trading. Our mission is to empower brands to turn their consumers into owners. We can help you build loyalty, increase retention and fuel revenue growth by embedding finance into your customers’ daily lives. Using our pioneering fractional share technology, you can connect your customers with the markets—in their own currencies—with minimums as low as $1 and the ability to trade wherever and whenever they make a payment.

Your business goals, our technology

You know your customer, who they are and what they want. We know technology, and we’ve built a state-of-the-art platform that allows you to meet their investing needs. Our solution is driven by application programming interfaces (APIs) that integrate seamlessly with your technology.
Working with DriveWealth requires no additional tech spend or cumbersome system buildout. We can help you move quickly to design and launch your solution, so that you can realize the full potential of embedded investing.
API stands for application program interface. An API specifies how software components should interact.
Our suite of APIs allow our partners to build applications that connect to our brokerage platform
Learn more about our end-to-end solution
The DriveWealth platform
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Join the retail revolution and put the future of embedded investing into the palm of your customer's hands.
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© DriveWealth, LLC. SOC 2 type 1 and 2, SOC 3, GDPR and CCPA compliant. Registered in all 50 U.S. states.
DriveWealth, LLC is a registered broker dealer, member of FINRA and SIPC. View the firm's background on FINRA's BrokerCheck.
DriveWealth Institutional is a registered broker dealer, member of FINRA and SIPC. View the firm's background on FINRA's BrokerCheck. Show legal details ↓
Brokerage services and investment products provided by DriveWealth, LLC. The availability of brokerage investment products may vary by country. Nothing on this website is an offer to sell or a solicitation of an offer to buy securities, products or service, by any person or entity in any jurisdiction or country where such distribution or use would be contrary to law or regulation. Any company stocks and ticker symbols that appear on this website are for illustrative purposes only and do not constitute a recommendation for a particular security. All investments carry risks. Investment returns will fluctuate and are subject to market volatility, so that an investor’s shares, when redeemed or sold, may be worth more or less than their original cost. You should consider your investment objectives, the risks involved, and consult with your investment and/or tax professional about your specific circumstances prior to making an investment decision. Brokerage investment products: Not FDIC Insured * No Bank Guarantee * May Lose Value. API stands for application program interface. An API specifies how software components should interact. Our suite of APIs allow our partners to build applications that connect to our brokerage platform. DriveWealth’s patent-pending Fracker® technology democratizes investing by enabling investors to purchase a fractional share of a stock, which is less than a single share. For example, if a stock is trading at $1,800 per share, the Fracker® has the ability to break this into multiple fractional shares out to 8 decimal places, so retail investors can buy what they can afford – if that’s $1 or $100. DriveWealth’s technology tracks the fractional ownership amounts, and ensures investors receive trading confirmations, statements, and tax reporting for only the fractional share of the investment. DriveWealth’s unique Fractional share program allows you to purchase securities in dollar amounts rather than share quantities. Please be advised that trading in fractional shares has unique risks and limitations that you should understand prior to participation in DriveWealth’s Fractional Share Program. Visit [legal.drivewealth.com] for full disclosures on fractional share trading. Loyalty rewards programs may encourage specific consumer habits. DriveWealth, LLC facilitates execution of the loyalty rewards program offered by your introducing broker, advisor, and/or card issuer. All rewards processed by DriveWealth are in the form of buy orders for equity securities; merchant credits and cash back programs are not provided by DriveWealth. Participating in a loyalty rewards program may have unintended consequences related to your brokerage account maintained at DriveWealth including, but not limited to, concentration in a particular security. DriveWealth makes no determination as to your eligibility to participate in a loyalty rewards program or the suitability of the investments obtained through such loyalty rewards program. Please consult with your introducing broker, advisor and/or card issuer for the specific terms and conditions of your loyalty rewards program.
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